Launching a new business comes with a thousand moving parts. Between securing a location, organizing equipment, and handling formalities, branding can sometimes fall to the very end of the list.
That was exactly the case with Adventure Nails by Marta — a new nail salon in Warsaw preparing to open within days. Just one week before launch, the owner realized she still didn’t have a logo.
We were contacted with a clear challenge: deliver a complete logo proposal within two days.
Clear Vision, Tight Deadline
Despite the time pressure, the client came prepared with a concise and focused brief. The requirements were straightforward:
- A color palette based on black, gold, and beige / coffee / latte tones
- The salon name placed on a single line
- A visual element featuring a hand with nails
These precise instuctions allowed us to move fast — without unnecessary iterations or guesswork.
Going Beyond the Brief
Our standard approach is simple:
deliver exactly what the client asks for — and then go one step further.
In addition to designs strictly aligned with the brief, we also explored alternative directions:
- Variations with different typography layouts (not limited to a single line)
- Concepts using slightly adjusted color palettes
- More expressive interpretations of the hand/nail motif
All options were included within a single pricing scope.
Rapid Delivery & Decision
Within 24 hours, we delivered:
7 distinct logo concepts
Selected visualizations for the strongest designs
Result
A clean, elegant logo now represents Adventure Nails by Marta — a new beauty spot on the map of Warsaw.
And for us? Another proof that strong design doesn’t require endless iterations — just clear communication, experience, and the ability to deliver under pressure.
If you happen to be in Warsaw, Adventure Nails by Marta is definitely worth a visit. Just search for this logo.
